48. When Media Calls, Part 1: Confident Communication is Key
With the population of pet owners growing larger every day, and the volume of unreliable sources increasing exponentially, it is more important than ever to ensure the public is getting accurate information from the actual experts.
50. When Media Calls, Part 2: Handling Difficult Questions
Media interviews are a snap when you know what to expect, but how do you handle difficult questions—and keep your anxiety in check?